SEO – Improve Via One Way Link – 3 Easy Steps to Improve Your Page Rank

Targeted One-way links are the most beneficial. Linking to sites within your same dedicated theme is also important.

3 Easy Steps to Improve Your Page Rank through One Way Back links are

Directory Submissions

Besides the Major search engines there are countless smaller Directory Sites where you can submit your website. Most are free and a majority do not require a Link back to their site. You will need to have a well-written title tag, website description, and keywords. We suggest that you copy and paste your title tags, description and keywords, into a text file so that you can copy and paste as you submit to a variety of Directories. It may also be wise to change your title to include different Keyword Phrases as you expand and submit to numerous directories.

The site below contains a large number of directory sites that are SEO Friendly and normally free.

http://info.vilesilencer.com/main.php?rock=seo-friendly-c.php

You can also easily make a free keyword rich back link via stmadvertising.com.

You can also do a search for “SEO Friendly Directories” and get a list from any major search engine.

By submitting to directories, you are creating a Back link to your site. As the directory grows and ages, your Back link Page Rank can grow as well.

Article Submission

Articles are the fasted and easiest way to gain back links.

There are many article submission sites, each have different protocols. Some of the best are:

http://www.articlefinders.com

http://webpronews.com

http://www.certificate.net

http://www.articlecentral.com

http://www.ezinearticles.com

http://www.goarticles.com

http://www.ideamarketers.com

Press Release Submissions

The press release submission is relatively close to an article submission process. The Press Release sites have human reviewers that look for content and style in true journalistic fashion. The want a good headline and a good story that includes the Who, What, When, Where, Why and How.

If you can write an effective press release that is picked up by a major news source, you can gain tons of traffic; as well have a quality link from relatively high Page Rank trusted sites.

For different Press Release sites, just do a simple search for that term.

If you can successfully write a few articles, submit to several free SEO friendly directories and get a well-written press release picked up, your Back links, Page Rank and Traffic will grow exponentially.

SEO – SITE PR AND HOW IT AFFECTS

Every website page is assigned a Google Page rank, based upon a mathematical algorithm. Pages rank on a scale of 0 (zero) the lowest, and 10 (ten) the highest. Linking between websites both internally and externally pass a value or Page Rank.

If site M links to site N, a percentage of Site M’s Page Rank is passed or credited to site N. Nothing is lost from site M in terms of Page Rank unless the link is to a banned area, or bad neighborhood.

The amount of Page Rank Site M passes is determined by the amount of Outbound links of site M’s page. The more Outbound links, the smaller percentage of Page Rank is passed. Pages with large amounts of outgoing links pass very little Page Rank and in some cases may cause more harm than good. Try to avoid linking to pages that have large amount of outgoing links, Like Link Farms etc.

A real life true example. Site M had a Page Rank of 4, there were only 2 outbound links on Site M. One of those outbound Links was to brand new Site N. Brand new Site N had 3 out going links, and NO other Incoming Links, besides the one from Site M. Google awarded Site N a new Page Rank of 4.

From this real life example, we see that the fewer outbound links per page, the more Page Rank is passed.

If Site M in the example above had a large number of outbound links on the page, then a smaller percentage of Page Rank would have been passed and New Site N would have received a lower rank then the equal rank that was passed.

It is also hard at times to get a quality higher Page Rank page to link to your site. Lower Page Rank sites are very important in Passing Page Ranks and link exchange. Their Page Rank usually grows with age and has more inbound links than outbound links, creating a higher Page Rank, which in turn passes to your site via it’s outbound link.

In general terms, an individual page’s Page Rank is determined by the amount of links going out of that page (outbound) and the amount of links coming to that page (Inbound). A general rule of thumb: you want to have more inbound links than outbound links.

Few things to avoid,

You can lose Page Rank and Search Engine Results by Linking to sites that are considered Banned, or Bad Neighborhoods. Be aware and check before linking.

Be aware to whom your site is linking to via outbound links. Periodically check your outbound links making sure that they are:

1)Still an active website.

2) Still a resource for the reason you linked to them in the first place.

3) They have not changed theme formats and are still a quality site.

When doing reciprocal linking, make sure you check the amount of outbound links that not only the page has but the overall site as well. Search engines such as Google doesn’t like Link Farms (1000’s of links on the site), gambling sites and pornography. Unless that is your business, don’t link to any of those types of sites.

Page Rank grows over time. Google updates visible Page Rank infrequently, like every 4-8 months or so. The best SEO strategy is to link to and link exchange with like themed sites or quality site.

SEO – Articles create Backlinks

Submitting Articles are Important for SEO and Traffic. Articles Create Backlinks!

Backlink creates traffic, help out SERPs, and improve Page Rank.

You should be able to write 250 words on a subject in which you are familiar.

It doesn’t really matter on what the topic or subject, as long as the article is not about illegal activity, is unsafe or blasphemous.

Create your article in a word processing program so that you can easily edit, spell check and format. Don’t worry about font sizes, bold, italics etc., because most submission services won’t keep that original formatting and then Copy your article into a text file for easy copy and paste when it is time to submit.

An author’s bio section for each article is available on each article submission service. The bio section allows you to insert an html hyperlink. Write one or two sentences referencing your website and include your name. Make sure you use proper hyper linking for your URL.

It is of utmost importance that you do create the proper true HTML hyperlink in the bio section of your article; otherwise the article will be re-published without a true live link to your main site.

Proper codes:

Your Target Keyword Phrase – www.yoursitename

This will show the words, Your Target Keyword Phrase – www.yoursitename .com with the entire line a live hyperlink.

Submit your Article to several article submission websites.

Here is a List of a few good ones:

http://www.articlefinders.com

http://webpronews.com

http://www.ezinearticles.com

http://www.ideamarketers.com

http://www.goarticles.com

http://www.articlecentral.com

http://www.certificate.net

Most Article submission sites have RSS feed capability. This allows your article to be shown on multiple websites that utilize the RSS feeds. In addition many webmasters retrieve articles from article submission sites to add content article to their own sites. Every occurrence of your article “re-published” on a website, creates a free one-way back link to your site.

As time goes by, your articles will be re-published on multiple sites. An article even on a non-popular topic can still be re-published on 75 or more sites. Popular category topical articles will be published on 100 to 1000’s of websites. Every instance of a republished article creates a back link if the hyperlinked URL was correctly inserted in the original bio section area of the individual article.

Additional tip for checking your back links.

Do a Google, Yahoo, or MSN search using quotations marks around the name of the article, For example search for “My article title”, you will find all the results for that name that will consist of mainly the article that you have submitted. Daily you can easily see with a simple search the amount of back links you are gaining through the simple re-publishing of your article. You should check to make sure that the back link is Live on the new site republishing your article. Also check over time the Page Rank of those new back links.

Most sites that abode articles allow the option to make comments. You can then make a comment on your article and include a simple phrase to seek more information by going to the same site referenced in the bio while including another hyperlink. If you do make a comment, make sure you reference by name you are the author and don’t attempt to include a hyperlink not already in your article.

In a few months when the next Google Page Rank update occurs, all your articles should have page rank of their own, all passing Page rank back to your main site.

As your articles age on the re-published sites, and the re-publisher work on their own SEO and Page Rank, your article on their site increases in Page Rank as well.

SEO – Google Page Rank

Google does not manually assign keywords to sites, nor is the ranking of sites manually “boosted”. The ranking process is completely automated and takes into account more than 100 factors to determine the relevance of each result.

Google uses a complex algorithm to determine the value or page rank of each and every web page that is published on the Internet. The page rank for each web page is prominently displayed in the Google toolbar. Google Ranks pages from a value of 0 (zero) the lowest, to 10 (ten) the highest. You will notice that large authority type sites have the highest page rank. Page Rank for these upper level sites is mostly determined by the total number of outside links coming to the site.

The higher the value of Page Rank for each page does influence in part the position of Search Engine Results. Higher Rated Pages get spidered and indexed quicker than lower rated pages.

Page Rank fluctuates daily by the mathematical algorithm; however it’s not publicly reported very often. On average Google updates their Page Rank Toolbar to show a value approximately every 4 to 6 months. This timeline is always fluctuating and changing.

The little green meter bar in the Google Tool Bar that shows your current page rank is actually only the page rank from the time of the last update.

Here is a brief look at the history of Page Rank updates:

Year Date Info Days (between last update)

2005 Apr 22 Page Rank Update 111 Days
2005 Jan 1 Page Rank Update 87 Days
2004 Oct 6 Page Rank Update 106 Days.
2004 Jun 22 Page Rank Update 22 Days
2004 May 31 Page Rank Update 38 Days
2004 Apr 23 Page Rank Update 16 Days
2004 Apr 7 Page Rank Update 22 Days
2004 Mar 16 Page Rank Update 50 Days
2004 Jan 26 Page Rank Update 15 Days
2003 Dec 23 Page Rank Update 17 Days

From the chart above we can see the frequency of which the public display of Page Rank is released. If Page Rank is a true concern, then you usually have 2-3 months of work to improve your page rank before its next public unveiling.

The factors that influence your actual Page Rank are a highly guarded secret by Google. The true mathematical formula or algorithm changes often, and the weight or percentages of key elements to that formula change as well.

Here is a brief history of the Google Algorithm changes or Updates.

Year Date Info

2005 Feb 03 Algorithm Update
2004 Feb 11 Algorithm Update (Known as Brandy)
2004 Jan 11 Algorithm Update (Known as Austin)
2003 Nov 16 Algorithm Update (Known as Florida)

With each update in the algorithm, Google changes the weight or percentage of some factors in its formula. These changes have a dramatic effect on Page Rank and on Search Engine Results.

One thing is known about the Google Page Rank calculation. It is highly determined by the internal and external links on your site as well as off site incoming links or Back links.

You can control the internal linking of your site, by utilizing a strong navigation plan. You can control the amount of out going links from your site as well. The real job to increase Page Rank is by receiving more off site Back links to your site.

A simple formula for personal use is to have more off site links coming to your site than out going links from your site. It is also a key that your Back links come from different IP addresses than just links between several of your sites on the same server. Google also seems to weigh back links from relevant sites to the content of your site more than non-relevant site.

Increasing your page rank is simply done by increasing the amount of back links to your site, and/or having higher rated Page Rank Sites link to your site.

To improve your page rank through back links, see related topics of gaining back links or links (Live Link).